Sunday, 16 March 2014

Obama fails to beat Justin Bieber



US President Barack Obama’s appearance on the Between Two Ferns satirical online talk show this week has reached 15 million views - almost at Justin Bieber levels.

The website Funny or Die said that Mr Obama’s interview with Zach Galifianakis, posted on Tuesday, will likely beat Bieber’s record of 17.8 million views for the show.

The pop singer’s appearance was posted in September.

The president’s appearance to persuade young people to sign up for health insurance is a key moment for the internet, much like Franklin Roosevelt’s fireside chats were for radio and the Kennedy-Nixon debate for television, says Dick Glover, CEO of the comic website started by Will Ferrell.

“It truly validates that it is an incredibly valuable medium for the president,” he said.
For his part, Mr Obama told Ryan Seacrest in an interview that he figured he’d reached his target audience when his daughter Malia was excited that he’d done the interview when he told her at the dinner table.

She had seen most of the Between Two Ferns posts, he said.


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